Memberships

Turn Fun Visits into Family Traditions

RocketRez empowers attractions to build deep connections with visitors through tiered plans, member benefits, and seamless account management, driving long-term growth and engagement.

Schedule Demo
Membership management system displaying family membership form, season pass ticket redemption, and a custom zoo pass with lanyard.
Built for Attractions, Loved by Guests

Smoother Revenue, Less Seasonality

Turn peak season guests into year-round visitors with recurring revenue from memberships. Reduce reliance on single-ticket sales and smooth out seasonal revenue dips.

Increase Lifetime Value
Keep guests coming back with exclusive access, discounts, and loyalty perks that drive repeat visits and higher average spend.

Upsell with Precision
Know your members. RocketRez tracks activity and purchase behavior, giving you the insights to promote upgrades and additional experiences at the right time.

One Seamless Platform
Memberships sync in real-time across ticketing, retail, and POS, ensuring benefits apply everywhere – online and in person.

Point of sale and membership analytics dashboard showing ticket sales, active memberships, and purchase trends, highlighting seamless integration and revenue optimization for attractions.
How It Works

Design Membership Tiers

Craft a dynamic membership structure that appeals to different audience segments and maximizes engagement across all guest types.

Flexible Membership Levels
Build multiple tiers such as Basic, Premium, and Family with unique benefits for each.

Custom Durations
Set membership periods in days, months, or years to fit your operating calendar or guest preferences.

Targeted Perks
Offer exclusive access, discounts, and event invitations based on the tier level to drive conversions and upgrades.

Membership editor interface showing options for rewards, pricing, and tier customization, emphasizing flexible membership levels and targeted perks.

Sell Online & In-Person

Enable seamless sales and renewals at every touchpoint, ensuring no revenue opportunity is missed.

Integrated with POS and Web
Guests can purchase, renew, or upgrade memberships through your website or directly at the point of sale.

Instant Activation
Memberships activate immediately, allowing benefits to be applied to orders and retail purchases on the spot.

Print or Digital Options
Provide physical membership cards at the POS or issue digital memberships that guests can access from their phones.

Customer accessing membership info online, using a photo kiosk, and checking out a waterpark pass, highlighting seamless online and in-person sales and instant activation options.

Engage Members with Special Benefits

Keep members coming back by embedding loyalty rewards and exclusive benefits directly into their membership experience.

Custom Benefit Programs
Set up your membership program with custom benefit tiers, redeemable for discounts, tickets and merchandise.

Real-Time Discounting
Member-specific pricing automatically applies to transactions at the POS and online, driving repeat visits.

Exclusive Promotions
Offer limited-time events, pre-sale tickets, and special deals reserved for members.

Point of sale system and membership editor showing member benefits, including discounts and rewards, emphasizing loyalty-driven features and real-time discounting.

Run Upsell Programs

Leverage comprehensive member data to personalize offers, increase upsell conversions, and extend the lifetime value of each guest.

Detailed Usage Tracking
Monitor guest visits, purchases, and redemption activity across all locations to identify upsell opportunities.

Automated Upsell Prompts
Identify opportunities for upgrade offers or extended duration promotions based on usage patterns and renewal dates.

360° Guest View
Consolidate membership, ticketing, and retail data to craft personalized marketing campaigns and loyalty incentives.

Membership usage report displaying detailed guest data, including purchases, visits, and redemption activity, highlighting opportunities for personalized upsells and marketing campaigns.

Data-backed decisions start here.

Membership Reports give you the insights to track engagement, improve retention, and maximize revenue from your most loyal guests.

Active Memberships
See the total number of memberships currently in use, giving you a real-time pulse on engagement and participation.

Average Tenure
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Measure how long members stay active to assess loyalty and identify opportunities to extend membership durations.

New Memberships
Track how many new members have joined in the past month to evaluate the success of your acquisition efforts.

Net Membership Sales
Track actual revenue generated from memberships, accounting for discounts, refunds, and adjustments, to understand profitability.

Memberships Renewed
Understand how well your renewal strategies are working by seeing the number of memberships renewed in the last month.

Memberships Expired
Get visibility into how many memberships lapsed in the last month so you can take steps to win back past members.

Dashboard displaying membership sales data, including charts for net sales, memberships sold, and reporting categories, emphasizing insights for engagement, retention, and revenue tracking.

Explore even more Memberships related features

Customizable Membership Plans

Create tiered membership levels (Basic, Premium, Family) with unique benefits and durations that fit your attraction’s needs.

Self-Service Member Portal

Empower guests to manage their memberships – renew and upgrade – directly from their accounts online.

Renewals and Reminders

No more chasing renewals. Set reminders to keep memberships active and guests engaged.

POS Functionality

Sell, renew, or upgrade memberships directly at the POS. Print physical cards on demand or offer digital memberships via email.

Real-Time Data Sync

Offer member benefits across all sales channels - web, POS, and on-site retail.

Relay

Send automated membership confirmations, renewal reminders, and exclusive member offers via SMS and email.

Memberships
Frequently Asked Questions

Can members manage their accounts online?

Yes, members can renew, upgrade, and register for events via the portal.

How does the loyalty program integrate with ticketing?

Points and discounts apply automatically during purchases.

How can guests renew their memberships?

Guests can renew memberships through the My Account portal on your website or at the POS by selecting their membership type and completing the purchase.

Can memberships be upgraded mid-term?

Yes, guests can upgrade their memberships at any time, choosing to replace the current term, extend it, or set the upgrade to activate upon expiration.

How do memberships integrate with ticketing and retail?

Membership benefits, such as discounts or loyalty rewards, are automatically applied during purchases in all sales channels.

What happens if a member loses their membership details?

Memberships can be re-verified via the My Account portal using the original purchase confirmation email or at the POS with an associated order number.

Can memberships be customized to match our branding?

Yes, membership designs and benefits can be fully tailored to reflect your brand and operational needs.

RocketRez is built for growing and established attractions who are looking to manage their business operations in one comprehensive platform.

Book a demo to learn more about:

  • Operations and revenue management with ticketing, memberships, inventory, food and beverage, and retail
  • Robust business reporting with Insights and PowerBI
  • World-class guest experiences through Relay and communication tools
  • Integrations and partnerships with OTAs, payment processors, ad networks, and more