RocketRez
for Zoos
One system. All your operations. Designed for the way your zoo actually runs.
RocketRez is the modern operating platform purpose-built for zoos. We unify everything—ticketing, memberships, facility rentals, events, education, F&B, retail, and guest communication—into one platform that actually understands how modern zoos operate.
See how it works for your zoo
Built to Run Your Entire Operation
Zoos today do more than exhibit animals. You educate, entertain, and engage the community.
RocketRez gives you one connected platform to power it all, so you can spend less time juggling systems and more time creating meaningful guest experiences.
Problems with Existing Zoo Software
Disjointed Guest & Member Journeys
Ticketing and memberships live in separate systems, leading to lost perks and frustrated guests at the gate.Manual Rentals & School Bookings
Pavilion rentals and group visits rely on paperwork, phone calls, and clunky coordination.Outdated Reporting Tools
Siloed systems and spreadsheets make it hard to get a clear view of attendance, sales, or capacity.Missed Opportunities for Upselling
No automated prompts to offer guests experiences like tours, parking, or lunch packages.Legacy System Limitations
Your platform can’t scale, isn’t mobile-friendly, and holds your team back.
With RocketRez, You Get:
Unified Ticketing & Memberships
Sell both in a single flow—with real-time perks, digital access, and seamless validation.Smart Rentals & Group Booking
Book parties, school groups, and events with live availability, add-ons, and invoicing tools.Real-Time Dashboards & Reports
Instant insights into revenue, attendance, and guest behavior—plus Power BI integration.Automated Upsells & Add-Ons
Drive more revenue with smart prompts for tours, food, parking, and retail bundles.A Platform That Grows With You
Cloud-based, mobile-first, and built for the complexity of modern zoo operations.
Platform Features Tailored to Zoos
Smart Ticketing for Zoos
- Sell single tickets, family packs, or group admissions—online or onsite
- Offer timed-entry and event-specific ticketing for better crowd management
- Scan guests in with QR codes or mobile passes for seamless entry
Modern Memberships That Drive Loyalty for Zoos
- Enable digital membership cards with real-time perk redemption
- Automate renewal reminders and upsell premium tiers
- Track member attendance, benefits usage, and upselling in one dashboard
Food & Beverage Integration for Zoos
- POS for quick-service, concessions, and sit-down restaurants
- Pre-sell meal combos or snack packages with tickets
- Real-time KDS workflows for faster fulfillment and less waste
Gift Shop & Inventory Management for Zoos
- Sync inventory across in-park stores and online shops
- Offer product bundles with admission (e.g. plush toy + membership)
- Barcode scanning, category tracking, and reordering
Events, Education & Group Bookings for Zoos
- Book pavilions, parties, and field trips with real-time availability
- Include add-ons like catering, mascot visits, or behind-the-scenes tours
- Send contracts for e-signing and payment links from a single POS
Mobile-First Guest Experience for Zoos
- QR code and mobile scanning support for entry
- Self-serve kiosks for check-in, renewals, and upsells
- SMS workflows via RocketRez Relay for confirmations, alerts, and follow-ups
Real-Time Reporting & Insights for Zoos
- Dashboards for ticketing, membership, rentals, F&B, and more
- Power BI integration for grant and board-ready visualizations
- Auto-delivered reports for daily ops, finance, and leadership
A Smooth Transition,
Backed by Experts
RocketRez is more than just software—it’s a proven process. From day one, our onboarding team works closely with you to migrate your data, train your key people, and ensure a successful go-live before your peak season.
Whether you're replacing a legacy system or launching a new attraction, we make the transition seamless.
Data Migration Services
- We’ll help you clean, map, and migrate your existing membership, and product data.
- Minimal disruption to your operations—we work with you to set an ideal go-live date.
- We’ll verify data accuracy together before launch so there are no surprises.
White-Glove Implementation Process
- Dedicated onboarding specialists with deep experience in a broad spectrum of attraction verticals.
- Collaborative project plan aligned to your go-live goals.
- Weekly check-ins and milestone tracking to stay on target.
Confident Go-Live Execution
- Real-time testing of ticketing, access control, and mobile checkout flows.
- Staff training and launch day support to ensure everyone is ready.
- Support during go-live weekend.
Ongoing Partnership & Support
- Dedicated Customer Success Manager who knows your business.
- 24/7 support for critical issues during peak periods.
- Quarterly business reviews and product roadmap insights to help you grow.
Integrated with your favorite partners.
Power BI
Stripe
Twilio
Spotlio
Rezdy
Sensible Weather
Frequently Asked Questions from Zoo Operators
What is the best ticketing system for zoos?
The best ticketing system for zoos is one that offers comprehensive, unified operations management. RocketRez stands out as a top zoo ticketing solution because it integrates essential functions like ticketing, memberships, and event rentals in one platform.
Unlike outdated legacy systems, RocketRez provides cloud-based technology specifically designed to handle the unique operational complexities zoos face daily, from managing seasonal attendance patterns to supporting conservation and education programs.
Can RocketRez manage both memberships and ticketing in one platform?
Yes. RocketRez allows you to sell tickets and memberships together, manage digital entitlements, and validate guest access in real-time—all from one unified system.
Does RocketRez support school groups and birthday party bookings?
Absolutely. RocketRez includes tools for booking education programs, birthday parties, and pavilion rentals with real-time availability, built-in add-ons (like catering), and invoicing and confirmations.
What reporting capabilities does RocketRez offer for zoos?
RocketRez provides real-time dashboards for attendance, revenue, headcount, and more. It also integrates with Power BI so your team can track trends, create custom reports, and simplify grant or donor reporting.
Can I use RocketRez with my existing donor or CRM system?
Yes. RocketRez can work with you to ensure data is shared between your key systems.
How does RocketRez help increase revenue per guest?
RocketRez includes built-in upsell prompts during the booking flow for things like parking, behind-the-scenes tours, meal bundles, and merchandise—so you never miss an opportunity to increase average order value.
Is RocketRez mobile-friendly for guests and staff?
Yes. RocketRez is mobile-first, with QR code and support for guests, and mobile POS and self-service kiosk flows designed for seasonal or part-time staff.
How long does it take to implement RocketRez at a zoo?
Depending on the complexity of the operation, our zoo customers can expect to go live in 90-120 days. Our implementation team works directly with your staff to migrate data, configure workflows, and train users across departments.
What integrations does RocketRez support?
Is RocketRez suitable for large zoos with complex operations?
Yes. RocketRez is scalable for zoos of all sizes. It supports high-volume attendance, complex ticketing and rental scenarios, multiple access points, and advanced reporting.
The Zoo Accelerator Playbook
How to Deliver Real Membership Benefits That Keep Guests Coming Back
Fossil Rim Wildlife Center
RocketRez Relay ROI Calculator
Ready to get started?
- Streamline ticketing and point-of-sale operations while boosting revenue
- Deliver personalized guest experiences with Al-powered communication tools
- Manage your entire operation from memberships and inventory to food service and retail
- Make data-driven decisions with advanced reporting and PowerBl analytics
- Connect seamlessly with OTAs, payment processors, and key industry partners